• Thumbnail for Jerry (Yoram) Wind
    Jerry (Yoram) Wind is The Lauder Professor and Professor of Marketing at The Wharton School of the University of Pennsylvania, and is the founding director...
    13 KB (1,544 words) - 11:45, 6 June 2024
  • Thumbnail for History of marketing
    (1889-1949) - developed the survey questionnaire for use in market research Jerry (Yoram) Wind - former editor of the Journal of Marketing, educator and marketer...
    91 KB (12,080 words) - 01:04, 16 August 2024
  • new solution-oriented learning experience co-developed with Prof. Jerry (Yoram) Wind of Wharton School of Business - Rule Developing Experimentation (RDE)...
    3 KB (238 words) - 00:39, 15 August 2024
  • (1889-1949) - developed the survey questionnaire for use in market research Jerry (Yoram) Wind - former editor of the Journal of Marketing, educator and marketer...
    60 KB (6,042 words) - 13:42, 16 August 2024
  • Thumbnail for Yoram Yosefsberg
    Yoram Yosefsberg (Hebrew: יורם יוספסברג; born 2 May 1963) is an Israeli actor, announcer and voice actor. Yosefsberg's voice is best known for his dubbing...
    23 KB (2,368 words) - 23:34, 19 May 2024
  • Intelligence, Tim Moore, editor-in-chief of Pearson Education and Jerry (Yoram) Wind, Lauder Professor and Professor of Marketing at the Wharton Business...
    9 KB (973 words) - 02:03, 8 May 2024
  • CUSTOMERization - Targeting Optimal Customers, R Craig Palubiak, 1998 Wind, Yoram (Jerry); Mahajan, Vijay (2002). Digital Marketing: Global Strategies from...
    8 KB (944 words) - 14:57, 13 October 2023
  • choice models / conjoint analysis. marketing research proof of concept Wind, Yoram (1984). NEW-PRODUCT FORECASTING MODELS AND APPLICATIONS. Lexington Books...
    10 KB (1,278 words) - 23:41, 5 November 2023
  • Thumbnail for Byron Sharp
    members", International Journal of Research in Marketing, 24,1, p.31-47. Yoram (Jerry Wind and Byron Sharp (2009) "What We Know About Advertising", Journal of...
    6 KB (591 words) - 09:26, 17 February 2024
  • individuals, their individual assets and relationships. Barry Libert, Yoram (Jerry) Wind and Megan Beck also state that the Generally Accepted Accounting Principles...
    11 KB (1,096 words) - 07:38, 22 June 2024