Web marketing Word-of-mouth marketing Agricultural marketing Business marketing and industrial marketing Destination marketing Global marketing Influencer...

Industrial marketing or business-to-business marketing is the marketing of goods and services by one business to another. Industrial goods are those an...

Industrial Marketing Management is a peer-reviewed academic journal covering the field of marketing, business-to-business, and industrial marketing. It...

including the Journal of Business-to-Business Marketing and the Journal of Business & Industrial Marketing, now publish studies on the subject regularly...

The Industrial Marketing and Purchasing Group or International Marketing and Purchasing Group (abbreviated IMP Group) is a European research initiative...

agriculture-related products. The non-agro segment includes manufacturing and marketing industrial chemicals and other non-agricultural products such as fungicides...

The Industrial Revolution, sometimes divided into the First Industrial Revolution and Second Industrial Revolution, was a period of global transition...

media marketing is the use of social media platforms and websites to promote a product or service. Although the terms e-marketing and digital marketing are...

Direct marketing is a form of communicating an offer, where organizations communicate directly to a pre-selected customer and supply a method for a direct...

Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. In other words, it is the...