Open-source software (OSS) is computer software that is released under a license in which the copyright holder grants users the rights to use, study,...

Messina was employed as an Open Source Advocate at identity company Vidoop[when?] and before that was the co-founder of marketing agency Citizen Agency.[when...

[self-published source?] The term Open Source, by contrast, sought to encompass them all in one movement. For instance, the Open Knowledge Foundation's Open Definition...

the strength of the company's marketing strategies. By the late 1990s, Microsoft came to view the growing open source movement as a threat to their revenue...

development of open-source software employ a variety of business models to solve the challenge of making profits from software that is under an open-source license...

Email marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a...

content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social...

Marketing strategy refers to efforts undertaken by an organization to increase its sales and achieve competitive advantage. In other words, it is the...

Marketing communications (MC, marcom(s), marcomm(s) or just simply communications) refers to the use of different marketing channels and tools in combination...

controlled by a single entity that is responsible for marketing and protecting the brand. An open-source brand, on the other hand, is a brand that is largely...