Bettina Korek

Bettina Korek (born 1978) is an American arts advocate, writer, and the founder of ForYourArt, a public practice organization based in Los Angeles. She founded ForYourArt a platform to produce and distribute artists’ work.[1] Korek is also a member of the Los Angeles County Arts Commission[2]

Early life and education

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Bettina Korek was born and raised in Southern California. She grew up in Van Nuys, a suburb of Los Angeles and later in Westwood,[3] to a father in finance and a mother in graphic design. Her mother often took her on trips “up over the hill” to Los Angeles County Museum of Art (LACMA) and instilled in her a deep passion for the arts.[4] Korek studied art history at Princeton University and spent a year studying French in Paris.[3] She returned to Los Angeles after graduation to work in the prints and drawing department of LACMA,[2] where she worked for Kevin Salation.[3] Korek founded ForYourArt to create more public engagement with the growing Los Angeles art scene.

Career

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ForYourArt

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Korek founded ForYourArt to create more public engagement with the growing Los Angeles art scene. The company, which launched in 2006, publishes a weekly newsletter listing art-related events and cultural happenings in Los Angeles. From 2011 to 2015, ForYourArt operated a brick-and-mortar space in mid-city Los Angeles that hosted short-term events and exhibits in coordination with museums and other partners around the city. The inaugural event was a 24-hour donut buffet in collaboration with LACMA's 24-hour screening of Christian Marclay's The Clock.[4] In 2013 as part of the Hammer Museum’s Arts ReStore LA project, Bettina Korek and ForYourArt transformed an empty Westwood Boulevard storefront into a temporary gallery titled Give Good Art.[5]

Positions and affiliation

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Korek has organized gallery programs for the Getty´s Pacific Standard Time initiative.[6]

Since 2011 Korek has been a member of the Los Angeles County Arts Commission and served as its president from 2016 to 2017.[7][8]

In 2019 Frieze Fairs was launched in Los Angeles with Korek as executive director of the Southern California fair.[6]

In March 2020 Korek replaced Yana Peel as chief executive of the Serpentine Galleries.[7][8]

References

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  1. ^ ForYourArt, official website . accessed 8 December 2015.
  2. ^ a b "L.A.'s Art Insider: Bettina Korek". Wall Street Journal.
  3. ^ a b c Wilson, Joanne (2016-05-09). "Bettina Korek, For Your Art, Entrepreneur". Gotham Gal. Retrieved 2020-06-02.
  4. ^ a b "This Ambitious Young Entrepreneur Has Big Plans To Revamp The Arts Scene In Los Angeles". Business Insider.
  5. ^ "Bettina Korek: Culture Jammer". Los Angeles Magazine.
  6. ^ a b "Frieze to launch a Los Angeles art fair at Paramount Studios in 2019". Los Angeles Times. 2018-02-22. Retrieved 2020-06-02.
  7. ^ a b "Frieze Los Angeles Director Bettina Korek Named Chief Executive of Serpentine Galleries". www.artforum.com. Retrieved 2020-06-02.
  8. ^ a b "Bettina Korek Named CEO of the Serpentine Galleries". www.architectmagazine.com. Retrieved 2020-06-02.

Further reading

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Finkel J. Bettina Korek. Art + Auction [serial online]. March 2008;31(10):124-125. Available from: Art Source, Ipswich, MA. Accessed March 6, 2016.
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