The photo has no copyright markings on it as can be seen in the links above (also see original upload).
It was created for publicity purposes-distribution to the media. The image was meant to bring attention and publicity for the personalities pictured, the program he/she was part of, and the network airing it, the same as the publicity photos for actors and actresses in the film industry were intended to do.
Film production expert Eve Light Honthaner in The Complete Film Production Handbook, (Focal Press, 2001 p. 211.):
"Publicity photos (star headshots) have traditionally not been copyrighted. Since they are disseminated to the public, they are generally considered public domain, and therefore clearance by the studio that produced them is not necessary."
"There is a vast body of photographs, including but not limited to publicity stills, that have no notice as to who may have created them." (The Professional Photographer's Legal Handbook By Nancy E. Wolff, Allworth Communications, 2007, p. 55.)
"Publicity Photos (star headshots) older publicity stills have usually not been copyrighted and since they have been disseminated to the public, they are generally considered public domain and therefore there is no necessity to clear them with the studio that produced them (if you can even determine who did)."
Note that it may still be copyrighted in jurisdictions that do not apply the rule of the shorter term for US works (depending on the date of the author's death), such as Canada (50 p.m.a.), Mainland China (50 p.m.a., not Hong Kong or Macao), Germany (70 p.m.a.), Mexico (100 p.m.a.), Switzerland (70 p.m.a.), and other countries with individual treaties.
Photo has been cropped to eliminate white border. Previous upload was to establish date of publication and that there are no copyright marks on the image.
{{Information |Description=Publicity photo of American actress Bea Arthur promoting her role on the television series ''Maude''. |Source=[http://www.ebay.com/itm/200764231727?ssPageName=STRK:MEWAX:IT&_trksid...
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Subjects: Beatrice Arthur Program: "Maude" On Air: Tuesday, Nov. 13, 8:00-8:30 PM, EST Bea Arthur turns into the Statue of Liberty in the hilarious musical production that take over Maude in the show being repeated at 7:30 tonight on Channel 7. Jan Leighton portrays George Washington who will receive a fictional "roasting" on the Dean Martin Show at 10 tonight, Channel 5. If the Maude episode that C.B.S. Is showing at 8 tonight on Channel 7 doesn't win an Emmy as the funniest comedy episode of the season, then there isn't any justice.